Casinos are spending more and more money on “free play” promotional credits, which lure players into the casino only to lose all the money from the credit plus some of their own cash. Casinos figure that if they send you a $25 free play credit and you come in to the casino and cash it in, by the time you leave you’ll have given back well over that $25. That is part of the reason why, according to this Press of Atlantic City story, casinos are now spending 40 cents of every dollar in profit on these promotional credits, to lure you in and take their money back.
“They Looked Like They Were Getting Rich on Polymarket— but None of It Was Real” | Wall Street Journal
June 22, 2026
By Katherine Long, Caitlin Ostroff, Neil Mehta and Brenna T. Smith “The prediction market has flooded social media with deceptive