The latest ad campaign for the New York Lottery consists of the slogan: “Be Ready.” According the New York Times article below, the message of the campaign is that “anyone who plays the instant games…ought to be prepared to win immediately in a moment of instant gratification.”
“Stock market casino: the rising stakes of ‘gamified’ investing” | Financial Times
November 10, 2026
By Stephanie Stacey As investment sites and prediction markets merge, investors are more vulnerable than ever. Retail trading platforms like